the 2017 Cyber Investing Summit
We conclude our coverage of the second annual Cyber Investing Summit with today's issue. Our stories include notes on pitches by four young innovative companies. We also summarize advice from investors and major customers. Cybersecurity startups, those experts said, would do well to see their early stage investors at least as much as a source of advice as a source of capital. And when you're pitching to a customer, go in after you've come to some understanding of the problems the customer faces, and be prepared to show what you can do about those problems. Finally, look to your references. A warm introduction from a well-informed and satisfied customer does more to cut through the noise of cold calls and pitches than anything else you can bring with you.